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Advertising agencies, global brands, Account Executives, Brand Managers
Media
Key objectives
Develop a visually compelling, professionally designed media kit that communicates our brand identity, showcases our value proposition, and provides potential partners, advertisers, sponsors, and collaborators with a clear understanding of who we are and what we offer.
Core ideas
The media kit should serve as an engaging introduction to our brand while positioning us as a credible, distinctive, and attractive partner for potential business opportunities.
Challenge
incorporate corporate branding into the media kit
Solution
Utilize geometric shapes (rectangles in particular), color and space throughout the layout.
Creative Roles
Graphic Designer, Marketing Manager
1/4
Target audience
Advertisers, Account Executives, Media Buyers
Media
Presentation, Media Kit
Challenge
The Media Kit was to be able to be used as separate one-sheet pieces, but also needed to serve together as a whole presentation.
Solution
Pages were designed for AEs to pitch as one-sheets. This allowed for a combination of presentation approaches and styles for the AEs to use during a pitch.
Creative Roles
Graphic Designer
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